In 2025, eCommerce businesses must know and utilize the latest ecommerce marketing strategies in the right way to stay ahead. Meta’s algorithms now focus on personalization, interactive ads, and AI-driven insights. Meanwhile, Google is rolling out new SERP changes every day, making it harder and harder to stay updated with the latest tactics that work […]
Author: Jignesh Gohel
Jignesh Gohel is a Founder and Digital Marketing head at OLBUZ (Google Premier Partner Agency 2023, 2024) and India's leading travel portal TheIndia. With over 18 years of experience in digital marketing Jignesh has helped many large, medium and small businesses to grow multi-fold.
Are you a tour operator? hotel or resort owner? travel destination promoter, taxi service providers or associated with the travel industry? If yes, then you might be thinking about these questions for sure: How to generate leads for my travel agency using content marketing? What kind of travel content should I publish on my official […]
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In the dynamic realm of eCommerce, standing out is essential. As a dedicated business owner, you’re likely investing a lot of effort into managing inventory, improving product quality, and expanding your team. But have you considered the impact of online advertising? According to Sellers Commerce, global eCommerce sales are expected to reach $6.3 trillion by […]
Picture this: you’ve attracted shoppers to your online store, they’ve filled their carts, and just before completing the purchase—poof! They disappear. This frustrating scenario is called cart abandonment, a major hurdle in eCommerce. To boost sales, mastering the checkout process is key. Let’s explore the reasons and understand some proven strategies for streamlining your checkout […]
We Did It Again! AdToRise Earns Back-to-Back Google Premier Partner Status! We are incredibly excited to share that AdToRise, the Media brand of OLBUZ, has been named a “Google Premier Partner India 2024” for two consecutive years! This recognition is a huge honor, and it validates all the hard work our team pours into every […]
Do you know that it took almost 10 years for Amazon to make it profitable online business! Yes, Jeff Bazos launched Amazon back in July 1994 but they achieved first yearly profit in December 2003 (Refer given source). Amazon survived after dot com burst and became a giant player in online sales business. Thousands of […]
Do you own a Fashion eCommerce business? are you looking for proven marketing strategy to build profitable fashion eCommerce brand that can generate steady and positive ROI? you are at right place! In this article, I will share proven eCommerce marketing techniques based on my decade of experience working with leading D2C and B2C fashion […]
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Covid has wreaked havoc on businesses all over the world, If you happen to be one such business person, don’t lose hope. If you are the owner of offline store, brick-and-mortar business and want to run your business online, this article is for you. How To Get Going Quickly – First Steps This is often […]
Technology advancement is directly affecting the consumer behavior and smart marketing strategies must be formed by considering futuristic approach. I have seen most of the brands brainstorming on ideas that can facelift their online branding by implementing this approach. Some times online businesses fails to understand their target audiences and as a result they can not generate […]
Audiences have the power to define your brand. They are the reasons why several brands have a huge success and many other brands being destroyed. For web marketers, this is perhaps the most defining aspect of their work. regardless of whether you are coming up with a promotional campaign or putting down a piece of […]
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